Strategy
Ballotpedia is the one profile you don't own but can't skip
Free, identity-verified, and published in your own words on a platform you don't own. How Candidate Connection works — and what to write before you hit submit.
fieldguide.
Notes from the campaign trailLatest articles
Plain-English guides on the things campaigns actually get stuck on — disclaimers, donate pages, accessibility, and getting found.
Strategy
Google's election ads rules are stricter than Meta's in the one place it matters
No donor-list retargeting, no lookalikes — Google's targeting rules change the plan, not just the paperwork. Verification, the state rules, and the post-election precedent.
Strategy
Start your Facebook ad verification today — or don't plan on running any
Meta freezes new political ads the week before Election Day, and its identity checks can take weeks. The dates to hit, worked backward from November 3.
Strategy
When someone asks an AI who's running, what does it say?
How to check what assistants say about your race in twenty minutes, what makes a site usable as a source, and what nobody can promise you.
Compliance
What you can and can't tell voters about returning a ballot
Ballot-return rules are state criminal law. What your voting page can safely say, and what to link out for instead.
Strategy
Your website's real deadline isn't Election Day
Ballots start going out in September in 26 states and D.C. When they land in yours, and the six things to fix on your site first.
Product
Why every campaign site needs a "find your polling place" tool
The free API behind most polling-place widgets, what it can't cover for down-ballot races, and what's coming to Electbase.
Compliance
The "Paid for by" rules, in plain English
What the FEC and your state actually require on a campaign website — and the three places sites most often get it wrong.
Fundraising
ActBlue alternatives for nonpartisan and Democratic campaigns
Real fees, compliance requirements, and platform picks by campaign type — for races ActBlue can't or shouldn't serve.
Strategy
Campaign website builders compared: 13 options for 2026
Real pricing for every serious option, DIY builders through custom agencies — and the gap almost none of them close.
More guides on the way